Questions before you start

Rolli IQ is a narrative intelligence platform for comms, security, and research teams. It monitors public social media signals across 8+ platforms — X/Twitter, Reddit, Facebook, Instagram, Threads, YouTube, Bluesky, and more — and applies authenticity scoring to tell you whether a narrative spike is organic public sentiment or coordinated amplification. The output is actionable intelligence: is this real signal or manufactured data?

Three teams get the most value from Rolli IQ: (1) Corporate communications and PR teams who need to act on verified signal — not bad data — and respond to what's actually real. (2) Security and Trust & Safety teams who need to detect coordinated influence operations before they reach mainstream media. (3) Research and policy teams who need cross-platform signal data with reproducible authenticity methodology. Rolli IQ Pro starts at $99/month — significantly below the $800+/month entry point for traditional social intelligence platforms.

Three core differences: First, authenticity scoring. Rolli IQ tells you whether engagement is organic or coordinated — a capability traditional social listening tools don't have. Second, price. Rolli IQ Pro is $99/month versus $800–$3,000+/month for enterprise listening platforms. Third, access model. Most competitors require a sales call and a 12-month contract before you can touch the product. Rolli IQ offers a free trial with full dashboard access from day one.

Immediately. Start a free trial at rolli.ai/rolli-iq — no credit card, no sales call, no demo required. The full dashboard is available from day one with 5 free IQ credits. Most teams run their first narrative analysis within the first 30 minutes. For enterprise onboarding with SSO, custom integrations, or dedicated support, contact us at [email protected].

Rolli IQ monitors 8+ platforms in real time: X (Twitter), Reddit, Facebook, Instagram, Threads, YouTube, Bluesky, and more. Coverage across both mainstream and emerging platforms is important because coordinated campaigns often start on fringe or niche platforms before breaking through to mainstream coverage — catching the signal early requires watching all of them.

Rolli IQ's authenticity score (0–100) reflects the probability that a narrative or engagement cluster is organic rather than coordinated. It weighs signals including account age and posting velocity, cross-platform behavioral correlation, content similarity patterns, network topology, and engagement timing anomalies. A score below 30 indicates high probability of coordinated behavior. Above 70 indicates organic momentum. The 30–70 range warrants monitoring.

Rolli IQ's methodology has been validated through documented public analyses — including coordinated campaigns like #SchuldenDE (anti-Ukrainian disinformation on X), the #BanTheADL investigation, and cross-platform coordination studies with verifiable ground truth. See case studies for detailed examples. The platform's Topic Tree function correctly classified organic vs. coordinated engagement in peer-reviewed research contexts.

Signal ingestion is real-time. The platform surfaces spikes within minutes of onset, with the authenticity score updating as more data accumulates. Our TSA PreCheck analysis documented a 3-hour detection lead on Bluesky versus Twitter/X — catching the narrative shift before it reached the platform most comms teams monitor. For breaking events, teams typically have actionable intelligence within 15–30 minutes of the first spike.

Yes — that distinction is the core product. Organic anger has consistent authenticity scores across accounts, varied posting velocity, natural network topology, and genuine sentiment variance. Coordinated amplification shows clusters of accounts with similar scores posting near-identical content in compressed time windows, often with account ages or behavioral patterns that indicate inauthentic behavior. Rolli IQ scores both and shows you the distribution, so you can make a defensible call.

False positives — incorrectly flagging organic content as coordinated — are the single most costly error for comms teams (they lead to unnecessary crisis escalations). Rolli IQ's scoring algorithm is calibrated toward specificity over sensitivity: it's designed to be conservative about calling coordination until multiple behavioral signals converge. The platform also shows you the evidence behind each score, so your team can apply judgment rather than accepting a black-box verdict.

Social monitoring tracks mentions and volume — it tells you how many times a term appeared and whether the sentiment was positive or negative. Narrative intelligence goes further: it analyzes the meaning, velocity, authenticity, and spread pattern of stories, identifying whether amplification is organic or coordinated, who is driving it, and which narratives are gaining traction before they go mainstream. The practical difference is that social monitoring tells you what happened; narrative intelligence tells you what it means and whether you should act.

Rolli's authenticity scoring system analyzes 14 behavioral signals per account, including posting cadence, network clustering, content repetition patterns, and platform-switching velocity. Each account receives an authenticity scoring from 0 to 100 — accounts scoring below 40 are flagged as likely inauthentic. When clusters of flagged accounts amplify the same narrative within a compressed time window, Rolli triggers a coordination alert. In documented cases like the #SchuldenDE campaign, Rolli identified coordinated network signatures within minutes of the spike's onset — as demonstrated in our case studies →

Narrative velocity measures how quickly a story is spreading relative to its recent baseline engagement rate. A velocity score above 3x baseline indicates exponential growth that warrants monitoring. A score above 10x baseline strongly suggests coordinated amplification rather than organic conversation. Rolli calculates velocity every 15 minutes across all 8+ monitored platforms, so teams can detect acceleration early — typically 2–4 hours before the narrative reaches mainstream media coverage.

Most teams complete initial setup in under 8 minutes: enter your monitoring topics, connect your platforms, and receive your first narrative brief within 24 hours. No technical integration is required for the IQ dashboard — you simply enter keywords, brand names, or narrative themes and Rolli begins monitoring immediately. API setup adds approximately 2 hours for developers. Enterprise onboarding with SSO, custom integrations, and dedicated support is available and typically completes within one business week.

Rolli IQ Pro starts at $99/month ($79/month billed annually — $948/year, saving $240). See all pricing plans and tiers. Enterprise plans with custom rate limits, dedicated support, SLA, and SSO/SAML are available on request. The Rolli API is usage-based: Pay As You Go at $0.65/call (no commitment), Professional at $0.45/call with volume discounts scaling down to $0.40/call, and Enterprise at custom pricing — full API pricing and checkout at app.rolli.ai/api/pricing. Academic and nonprofit pricing is available at 40–60% discount on both products.

The free trial gives your team full dashboard access with 5 free IQ credits — no credit card required. Credits cover real narrative analyses on actual events your team cares about. Most teams run 3–5 full analyses during the trial, which is enough to validate the platform on your specific use cases. If you need extended trial access or want to demo the platform for multiple stakeholders, contact us at [email protected].

Yes. Monthly plans can be cancelled at any time; you retain access until the end of the billing period. Annual plans can be upgraded mid-cycle (prorated immediately) or downgraded at renewal. Annual plans include a 30-day money-back guarantee. Enterprise contracts are negotiated separately with custom terms — contact [email protected].

Yes. Enterprise plans include custom rate limits, RBAC for team management, API key scoping, audit logs, IP allowlisting, SSO/SAML, a dedicated customer success manager, a custom SLA, and a Data Processing Agreement (DPA). Enterprise customers also receive access to interim SOC 2 documentation during our active audit. Contact [email protected] or book a demo at /contact to discuss enterprise pricing.

Yes. Research institutions, universities, think tanks, and qualifying nonprofit organizations are eligible for 40–60% discounted pricing on both Rolli IQ and the Rolli API. Academic teams frequently use Rolli IQ data for peer-reviewed research on disinformation, coordinated inauthentic behavior, and narrative dynamics. Email [email protected] with your institution's details to discuss pricing.

Yes. Rolli IQ integrates with Slack, Microsoft Teams, Google Workspace, Salesforce, HubSpot, and Zapier/Make for workflow automation. Alert routing lets you send narrative spike notifications and authenticity alerts directly to your incident channels — so your team is notified without logging into a separate dashboard. Integration setup is available in the platform settings; contact support for enterprise SSO or custom webhook configurations.

Yes. Reports export in PDF and CSV formats, with structured narrative summaries, authenticity score distributions, platform-by-platform breakdown, and key metrics ready for a leadership briefing deck. The export is designed to be dropped directly into a slide or shared as a standalone document — with Rolli IQ's scoring methodology cited as the source, which matters for enterprise procurement teams evaluating methodology reproducibility.

Yes. The Rolli API delivers the same cross-platform signal data, authenticity scores, and coordination flags that power Rolli IQ — via REST and MCP endpoints, in a consistent JSON schema. Developer eval keys are available within 2 business days at no cost. Professional and Enterprise API tiers offer higher rate limits, custom retention, dedicated support, and SSO. View API documentation →

Yes, through the Rolli API. The API schema includes narrative IDs, platform sources, authenticity scores, coordinated_flag booleans, sentiment scores, and velocity scores — structured for ingestion by SIEM platforms, threat intelligence feeds, or custom internal tooling. Enterprise customers can configure custom data retention and delivery cadences. View API documentation → Contact [email protected] for SIEM integration or custom delivery configuration.

Rolli is actively under SOC 2 Type II audit with a target completion of Q3 2026. Our infrastructure and controls are aligned to the SOC 2 Trust Service Criteria for Security, Availability, and Confidentiality. Enterprise customers can request interim security documentation — including infrastructure security overview, current penetration test executive summary, and controls documentation — under NDA while the formal audit completes. Contact [email protected].

Yes. A Data Processing Agreement (DPA) including Standard Contractual Clauses (SCCs) is available for enterprise customers requiring GDPR, UK GDPR, or similar data protection compliance. CCPA: Rolli does not sell or share personal information for cross-context behavioral advertising. Email [email protected] to request a DPA or to exercise data subject rights.

Rolli processes only publicly available social media content — content that is publicly accessible on the platforms we cover. We do not collect, store, or process private user data, private messages, direct messages, or non-public content of any kind. Our ingestion layer is strictly limited to public signals. This scope is also what makes Rolli's authenticity scoring defensible: all evidence is from public data that can be independently verified.

All data in transit is encrypted using TLS 1.3 with HSTS enforced. Data at rest is encrypted using AES-256 with automatic key rotation via cloud provider KMS. Customer account data is isolated per organization — your data is never commingled with other accounts. API keys are hashed at rest. IP allowlisting, RBAC, and audit logs are available on Professional and Enterprise tiers. Full security documentation is available at /trust.